Essentials of Strategic Management The Quest for Competitive Advantage 6th Edition By John Gamble
Print ISBN: 9781259927638, 1259927636
eText ISBN: 9781260139501, 1260139506
By: John Gamble
Publisher: McGraw-Hill Higher Education
Print ISBN: 9781259927638, 1259927636
eText ISBN: 9781260139501, 1260139506
Edition: 6th
Copyright year: 2019
Essentials of Strategic Management 6thedition by Gamble Peteraf and Thompson presents concisestraight-to-the-point discussions timely examples with a writing style thatcaptures students’ interest. It features 10 chapters with 12 tightly linkedcases. The content is solidly mainstream and balanced mirroring bothinsights of academic thought and real-world strategic management. For yearsstrategy instructors have been shifting from purely text-cases to a text-cases-simulationcourse structure. Two widely used online competitive strategy simulations TheBusiness Strategy Game and GLO-BUS are optional companions. Bothsimulations are closely linked to the content.
ABOUT THE AUTHORS
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John E. Gamble is a Professor of Management and Dean of the College of Business at
Texas A&M University–Corpus Christi. His teaching and research has focused on strategic
management at the undergraduate and graduate levels. He has conducted courses
in strategic management in Germany since 2001, which have been sponsored by the
University of Applied Sciences in Worms.
Dr. Gamble’s research has been published in various scholarly journals, and he is the
author or co-author of more than 75 case studies published in an assortment of strategic
management and strategic marketing texts. He has done consulting on industry and
market analysis for clients in a diverse mix of industries.
Professor Gamble received his PhD, Master of Arts, and Bachelor of Science degrees
from the University of Alabama and was a faculty member in the Mitchell College of
Business at the University of South Alabama before his appointment to the faculty at
Texas A&M University–Corpus Christi.
Margaret A. Peteraf is the Leon E. Williams Professor of Management at the Tuck
School of Business at Dartmouth College. She is an internationally recognized scholar
of strategic management, with a long list of publications in top management journals.
She has earned myriad honors and prizes for her contributions, including the 1999
Strategic Management Society Best Paper Award recognizing the deep influence of her
work on the field of strategic management. Professor Peteraf is on the Board of Directors
of the Strategic Management Society and has been elected as a Fellow of the Society.
She served previously as a member of the Academy of Management’s Board of
Governors and as Chair of the Business Policy and Strategy Division of the Academy.
She has also served in various editorial roles and is presently on nine editorial boards,
including the Strategic Management Journal, the Academy of Management Review, and
Organization Science. She has taught in Executive Education programs around the world
and has won teaching awards at the MBA and Executive level.
Professor Peteraf earned her PhD, MA, and MPhil at Yale University and held previous
faculty appointments at Northwestern University’s Kellogg Graduate School of
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