Health Program Management From Development Through Evaluation 2nd Edition by Beaufort B. Longest Jr.

Health Program Management From Development Through Evaluation 2nd Edition by Beaufort B. Longest Jr.

By: Beaufort B. Longest Jr.

Publisher: Jossey-Bass

Print ISBN: 9781118834701, 1118834704

eText ISBN: 9781118834763, 1118834763

Edition: 2nd

Copyright year: 2015

Managing Health Programs: From Development Through Evaluation, Second Edition is a practical and useful introduction to the management of health projects and programs. It teaches students not just how to manage programs and projects, but how to develop, lead, and ensure quality, and evaluate their programs. The book focuses on three core management activities: developing/strategizing, designing, and leading. In addition, the book describes five facilitative management activities: communicating, decision making, managing quality, marketing, and evaluating. The books program management model provides a structure for the book, with a separate chapter devoted to each activity, providing a logical organizing paradigm for this book.