International Business Opportunities and Challenges in a Flattening World Version 3.0 by Mason A. Carpenter
By: Mason A. Carpenter; Sanjyot P. Dunung
Publisher: Flatworld
Print ISBN: 9781453386842, 145338684X
eText ISBN: 9781453386859, 1453386858
Copyright year: 2018
Blending the authors’ two unique backgrounds—one as an academic and the other as a practitioner— Carpenter and Dunung present a fresh approach to the subject of international business. This textbook not only provides the foundation for the subject, but also helps today’s learners understand what is really relevant in today’s constantly changing global business arena. The authors stress the importances of seeing borders as bridges, and not barriers, as they encourage entrepreneurship and discuss strategy.
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