Visual Communication Theory and Research A Mass Communication Perspective by S. Fahmy
by S. Fahmy (Author), M. Bock (Author), W. Wanta (Author)
ISBN-13: 9781137362148
ISBN-10: 1137362146
Publisher : Palgrave Macmillan; 2014th edition (May 1, 2014)
In today’s multimedia environment, visuals are essential and expected parts of storytelling. However, the visual communication research field is fragmented into several sub-areas, making study difficult. Fahmy, Bock, and Wanta note trends and discuss the challenges of conducting analysis of images across print, broadcast, and online media.
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